Privacy Policy
Effective Date: January 2026
Last Updated: January 2026
Augure is a product of The Altercation Company (“we,” “us,” “our”), a company registered in Ontario, Canada. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you use our AI platform and related services (“Services”). We built Augure on a simple principle: your data belongs in Canada. Unlike US-based AI services, we ensure your information never leaves Canadian borders.
Our Commitment to Canadian Data Sovereignty
This approach is designed to help you meet Canadian privacy requirements including:
- •PIPEDA (Personal Information Protection and Electronic Documents Act)
- •Quebec Law 25 (Act to modernize legislative provisions as regards the protection of personal information)
- •CPCSC (Canadian Program for Cyber Security Certification) requirements for defense contractors
Information We Collect
Information You Provide
Account Information: When you create an account, we collect your name, email address, and payment information. For enterprise accounts, we may also collect your organization name, business address, and billing contact details.
User Content: We collect the content you submit to our Services, including prompts, documents you upload for analysis, and any other materials you provide for AI processing. This content is processed solely to deliver the Services you request.
Communications: When you contact us for support or provide feedback, we collect the content of those communications.
Information Collected Automatically
Usage Data: We collect information about how you interact with our Services, including features used, timestamps, and session duration. This helps us improve the Services and ensure system reliability.
Technical Information: We collect device type, browser type, IP address, and general location (city/region level) derived from your IP address. We do not use precise geolocation tracking.
Cookies and Similar Technologies: We use essential cookies required for the Services to function. We do not use third-party advertising or tracking cookies. See “Your Choices” below for cookie preferences.
How We Use Your Information
| Purpose | Legal Basis (PIPEDA) |
|---|---|
| Providing and maintaining the Services | Performance of contract; Consent |
| Processing payments and managing subscriptions | Performance of contract |
| Responding to support requests | Legitimate business interest |
| Improving and developing the Services | Legitimate business interest |
| Ensuring security and preventing fraud | Legal obligation; Legitimate interest |
| Complying with legal obligations | Legal obligation |
| Sending service-related communications | Performance of contract |
We do not:
- •Sell your personal information
- •Use your content to train AI models without explicit consent
- •Share your data with third-party advertisers
- •Transfer your data outside of Canada for processing
How We Protect Your Information
Technical Safeguards
- •Encryption in Transit: All data transmitted to and from our Services uses TLS 1.3 encryption
- •Encryption at Rest: User content and personal information are encrypted using AES-256 encryption
- •Access Controls: Role-based access controls limit employee access to personal information on a need-to-know basis
- •Infrastructure Security: Our Canadian data centers maintain SOC 2 Type II compliance and implement physical security controls
Organizational Safeguards
- •Regular security assessments and penetration testing
- •Employee privacy and security training
- •Incident response procedures
- •Vendor due diligence for any service providers
Data Retention
We retain your personal information for as long as your account is active or as needed to provide Services. After account termination:
- •Account information: Deleted within 30 days, except as required for legal compliance
- •User content: Deleted within 30 days of your request or account termination
- •Usage logs: Retained in anonymized form for up to 12 months for service improvement
- •Billing records: Retained for 7 years as required by Canadian tax law
Information Sharing and Disclosure
Service Providers
We engage a limited number of service providers to help deliver our Services. All service providers are contractually bound to:
- •Process data only on our instructions
- •Maintain confidentiality
- •Implement appropriate security measures
- •Where possible, process data within Canada
| Provider | Purpose | Data Location |
|---|---|---|
| Canadian provider | Infrastructure hosting | Canada |
| Stripe | Payment processing | Canada (with limited US processing for card networks) |
Legal Requirements
We may disclose personal information if required by law, including in response to:
- •Valid Canadian court orders or subpoenas
- •Requests from Canadian law enforcement agencies
- •Regulatory requirements from Canadian authorities
Business Transfers
If we are involved in a merger, acquisition, or sale of assets, your personal information may be transferred as part of that transaction. We will provide notice and, where required, obtain consent before any such transfer.
Your Privacy Rights
Rights Under PIPEDA
You have the right to:
- •Access your personal information held by us
- •Correct inaccurate or incomplete personal information
- •Withdraw consent for processing (subject to legal or contractual restrictions)
- •Know how your information has been used and disclosed
- •Complain to us or the Office of the Privacy Commissioner of Canada
Additional Rights Under Quebec Law 25
If you are a Quebec resident, you also have the right to:
- •Data portability: Receive your personal information in a structured, commonly used format
- •De-indexation: Request that we stop disseminating your personal information or de-index any hyperlink attached to your name
- •Know about automated decision-making: Be informed when decisions affecting you are made solely by automated processing
How to Exercise Your Rights
To exercise any of these rights, contact our Privacy Officer:
Privacy Officer — The Altercation Company — Email: privacy@augureai.ca
We will respond to all requests within 30 days. We may request verification of your identity before processing requests.
Children's Privacy
Our Services are not directed to individuals under 18 years of age. We do not knowingly collect personal information from children. If we become aware that a child has provided us with personal information, we will delete it promptly.
International Users
Augure is designed for Canadian organizations and individuals. If you access our Services from outside Canada, please be aware that your information will be transferred to, stored, and processed in Canada.
Canada has been recognized by the European Commission as providing adequate protection for personal data. If you are located in the European Economic Area, your data transfer to Canada is lawful under GDPR adequacy provisions.
Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of material changes by:
- •Posting the updated policy on our website with a new "Last Updated" date
- •Sending email notification for significant changes
- •Requiring acknowledgment for changes affecting your rights
Your continued use of the Services after changes take effect constitutes acceptance of the updated policy.
Contact Us
General Inquiries: hello@augureai.ca
Privacy-Specific: privacy@augureai.ca
If you are not satisfied with our response to a privacy concern, you may file a complaint with the Office of the Privacy Commissioner of Canada:
Office of the Privacy Commissioner of Canada
30 Victoria Street
Gatineau, Quebec K1A 1H3
1-800-282-1376
www.priv.gc.ca
For Quebec residents, you may also contact the Commission d'accès à l'information du Québec:
Commission d'accès à l'information du Québec
525, boul. René-Lévesque Est, bureau 2.36
Québec G1R 5S9
418 528-7741
www.cai.gouv.qc.ca
Summary
| What We Do | What We Don't Do |
|---|---|
| Store all data in Canada | Transfer data to US servers |
| Encrypt data in transit and at rest | Sell your personal information |
| Delete data upon request | Use content to train AI without consent |
| Respond to privacy requests within 30 days | Share data with advertisers |
| Comply with PIPEDA and Law 25 | Process foreign government requests without Canadian court approval |
This Privacy Policy is provided in English and French. In the event of any discrepancy, the English version shall prevail.